An Intern who was assigned to oversee fashion designer Marc Jacob’s Twitter Feed staged a meltdown last Friday evening on the fashion brand’s official Twitter account. The unnamed intern was brought on to oversee the Twitter feed as well as the fashion brand’s social media accounts. Followers of the famous brand have been invited to send in clever tweets to nab interviews with the company’s CEO Robert Duffy.
Obviously the company thought the intern who would take over the social media accounts would be a great social media and Twitter guru instead getting a little more than they bargained for and not only embarrassing the fashion brand but insulting the CEO too. Probably not the wisest decision. The interns rants come just 6 weeks after the CEO stopped tweeting following his own series of PR gaffes. A posting from an iPhone at midnight EST read: ‘You guys and gals have no idea how difficult Robert is. I am only an intern. My last day is tomorrow. I wouldn’t be tweeting this if not!’ “Good luck! I pray for you all. If you get the job! I’m out of here. See ya! Son’t want to be ya! Roberts a tyrant! Seriously! He is tough!’ another read.
One word springs to mind. Idiot. Whoever this intern is, doubt others will be lining up to hire him for a similar role if he’s ever found out.