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History of the Internet: 1969 – 2012 [Infographic]

AVG, the antivirus and anti-spyware security software company have created an infographic focusing on the major viruses and major steps the Internet has taken to arrive to where it is today. Most of us, especially kids these days take the internet for granted. I mean, I have a fit if my internet is down, God help Virgin Media when my broadband goes down, I turn into the devil.

There’s not a day goes by that I’m not tapping away on the internet, watching something on YouTube, tweeting about whatever or Facebooking my friends about whatever crap I had seen that day that they had to hear about. Apart from myself and my social friends [all my online girls and guy friends], my family aren’t that bothered about the internet but most of them don’t realise that emailing involves the internet.

This infographic brings us to a new level of awareness as it addresses the progression of the Internet. It is important that we do not treat it as an assumed luxury; however, it is incredibly difficult not to.

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CEO’s should follow in Sir Richard Branson’s footsteps and use social media [infographic]

Sir Richard Branson knows how to use social media. You would think so with his brilliant ability to keep the world updated with the latest info, gossip, details and news about his ever-expanding business. What started as a bootstrapped mail-order record retailer that he founded in 1970 is now an empire of more than 300 companies in 30 countries that span diverse industries such as music, travel, health and beyond. On Twitter, Richard has over 3 million followers, he has a Facebook account with over 378k fans and over 4 million people have him in circles on Google+. He knows how to communicate with his audience through his brand and he knows how to do it well. Sir Richard Branson is just one of a very few who know how to use social media. Some CEO’s just can’t be bothered or maybe don’t understand the concept of using social media and how it really can make a difference with their business. If a business has used social media and a CEO thinks it doesn’t work, you’re doing something wrong. In this day and age everyone needs some exposure across social media to help their business.

This great infographic by MBA Online shows how CEO’s should use social media. It’s never too late to get started.

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Dannii Introduces New Social Media Consultancy

Hello, hello. So, if anyone knows me, they would know that I recently started up a social media consultancy helping recruitment agencies and small businesses find their voice online, communicate with their audience and increase traffic to their website and business.

Just to get the intro’s going, I thought what better way than pinging this across a little more about what my social media consultancy is and how it may in fact help you.

BANNER

Social Comoonnity is a social media consultancy based in West London and is the brain child of award-winning social media community manager Danielle Moon. Danielle noticed a gap in the market where companies didn’t know how to brand themselves online and helps them find their voice.

Social Comoonnity covers all core functional disciplines within Employer Branding, Community Management, Social Media and Digital Marketing.

How do we do this?

  • We listen to you and your audience
  • We find your voice
  • We identify key influencers
  • We develop the best creative campaigns that work across all platforms

If you’re looking to expand your online presence, feel like a penny lost in a big well or not hitting your target market like you think you should, contact me now on 07880 364 781 or email me at danielle@socialcomoonnity.com

 

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Inside Google’s Wallet [infographic]

Ever wondered how search engine giant Google made their money and spent it to become the World’s second most valuable tech company?

Rapid growth since incorporation has triggered a chain of products, acquisitions, and partnerships beyond Google’s core search engine. It offers online productivity software including email, an office suite, and social networkingDesktop products include applications for web browsing, organizing and editing photos, and instant messaging. The company leads the development of the Android mobile operating system, and of the browser-only Google Chrome OS. As an online business, the need to use Google, whether you like or not is a definite plus for your online presence and growth. With tens of products available to the end user, 96% of Google’s revenue came from its advertising programs in 2011, with more than $26 billion from the Google-owned websites and $10 billion from websites in their content network.

So what does Google’s wallet look like? Masters in Finance have created this infographic to show us exactly that:

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What You Need To Know About The Twitter #Hashtag

Are you new to Twitter or have you been using it for a while and just haven’t got used to the idea of what the ‘#’ sign is and its use on the social networking site? They’re hashtags. Almost everyone is using them including Amy Child’s and Katie Price, if they’re using them, you sure can use them and understand how to use them correctly. Some people aren’t.

So what is it?

A hashtag is simply a relevant word or series of characters preceded by the # symbol. Hashtags help categorize messages and can make it easier for other Twitter users to search for tweets. When you search for or click on a hashtag you’ll see all the other tweets that use the same hashtag – or put simply – that hashtag makes you part of a group, topic or conversation thread.

For example, if you search #recruitment, you’ll see conversations by tweeters like this:

Hashtag thread

 

When you’re tweeting and using #hashtags, remember it’s a real-time platform and all searches can only go back a week.

When you search for or click on a hashtag you’ll see all other tweets that use the same hashtag. Only others who are interested in the same topic thread will likely be using the same hashtag. Unique words or phrases using the # sign and spelled with no spaces are hashtags.  You can search for hashtags in the twitter search bar or through services like Tweetdeck and Hootsuite.

Remember to keep in mind that overusing hashtags will appear spammy to other tweeters. Don’t tweet every time with a hashtag within the tweet or use more than 1-2 hashtags within a tweet.

I came across this great infographic by Social Caffeine explaining what you need to know about the Twitter hashtag in a simple format.

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I HATE SPAM

I hate spam. I hate email spam. I hate Twitter spam. I hate text message spam. Actually I hate ALL SPAM. Does anyone actually like getting spam? Anyone? All those out there who send the spam, I’m assuming there is a lot of you worldwide, do you like getting spam? The spam I’m referring to is also known as electronic junk mail, unwanted and unsolicited advertising for a product or service not that squidgy pink thing classed as food.

I’m not interested in getting rich quicker than the fat cats or losing more than 6lbs in 24 hours. I would just like to open my email and not see thousands of crap building up in my inbox. It’s irritating. It’s not one spam email or a ‘few’ a day it actually is a ridiculous amount of crap that pisses me off no end. It also gets my goat when a spam message sometimes labelled with your bank/building society’s name in the title and Miss Moon screaming for me to open it’s stupidly important email and it’s non other than a virus. Hands up if a spam email has given your computer some sort of virus? I’d really love it if I didn’t get spam anymore. Maybe that’s something I should’ve asked Santa for. Despite the evolution of anti spam software, such as spam filters and spam blockers, the negative effects of spam are still being felt by individuals and businesses alike. According to SpamLaws.com Spam accounts for 14.5 billion messages globally per day. In other words, spam makes up 45% of all emails. Some research companies estimate that spam email makes up an even greater portion of global emails, some 73% in fact. The United States is the number one generator of spam email, with Korea clocking in as the second largest contributor of unwanted email. The most prevalent type of spam is advertising-related email; this type of spam accounts for approximately 36% of all spam messages. The second most common category of spam is adult-related in subject and makes up roughly 31.7% of all spam. Unwanted emails related to financial matters is the third most popular form of spam, at 26.5%. Surprisingly, scams and fraud comprise only 2.5% of all spam email; however, identity theft (which is known as phishing) makes up 73% of this figure.

As much as spam pisses people off no end, there are anti spam measures that promise to block spam in the hope to fight again unwanted emails to your inbox. You can buy products such as SymantecCloud which is a spam filter service that prevents email spam from reaching your network and improves employee productivity by virtually eliminating the need to read and delete unsolicited messages. Other spam filters include the big email accounts such as MSN  which blocks some 2.4 billion spam emails every day. Saying that all this ‘Spam Filtering Systems’ can in fact be bypassed and Spam can still get through. It just would be great to have a time when spam no longer exists. No longer floods my email account and sod off to where the sun doesn’t shine. Or fired millions and millions at any given time to the assholes who send them to us in the first place.

I’m praying that junk emails will go away. Not that that will happen anytime soon. Why? It’s estimated that 58 billion junk emails will be sent ever day within the next four years. Something that will cost businesses some $198 billion annually. However, some researchers believe that based on an estimated current cost of $49 annually per inbox, the total cost of spam for businesses will balloon to $257 billion per year if spam continues to flourish at its current rate.